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E-Commerce Immersion: Unveiling Augmented Reality's Potential

EasyChair Preprint no. 12074

15 pagesDate: February 12, 2024


This paper offers an insightful exploration into the transformative power of augmented reality (AR) within the realm of online commerce. This abstract embarks on a journey through the immersive landscapes of AR technology, shedding light on its potential to redefine the online shopping experience. Through a comprehensive analysis of emerging market trends, technological advancements, and evolving consumer behaviors, this paper reveals the symbiotic relationship between AR and e-commerce, showcasing how AR technologies enrich and elevate the digital retail environment. Drawing upon compelling case studies and industry insights, it underscores the profound impact of AR on product visualization, customer engagement, and purchase decision-making processes.

Keyphrases: Product visualization, try, virtual

BibTeX entry
BibTeX does not have the right entry for preprints. This is a hack for producing the correct reference:
  author = {Jane Smith and Chan Li},
  title = {E-Commerce Immersion: Unveiling Augmented Reality's Potential},
  howpublished = {EasyChair Preprint no. 12074},

  year = {EasyChair, 2024}}
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