HomeEPiC SeriesKalpa PublicationsPreprintsFor AuthorsFor Editors

Author:Saurabh Junnarkar

Publications
Impact of Servitization on the Brand Personality and the Subsequent Effect on Brand Trust
Saurabh Junnarkar and Pratima Sheorey
EasyChair Preprint 7060

Keyphrases

brand personality, Brand Trust, Servitization.

Copyright © 2012-2025 easychair.org. All rights reserved.